ITL FOCUS: Agents & Brokers By Insurance Thought Leadership ITL FOCUS is a monthly initiative featuring meaningful topics as they relate to innovation in the risk management and insurance industries.
Tip the Sales Scale in Your Favor By Kevin Trokey Yes, relationships matter, but they're only a tiebreaker. The key lies elsewhere. And, no, it shouldn't take two to three years to develop a client.
Lessons on Reaching Customers Remotely By Gregory Bailey Tech companies have mastered digital communication because they have always sold products and services to customers remotely.
To Post or Not to Post? Choose Wisely By Maria Grimm Here are six tips on how agencies should use social media, to join important conversations while protecting against reputation damage.
The Key to Agency Management Systems By Paul Legutko Emerson Davis Insurers must be flexible, to understand what kinds of integrations would be most valuable to agents.
Does Pandemic Signal the End of Agents? By Mark Breading There will always be a need for intermediaries who deeply understand customer needs and can create that right combination of coverages.
4 Business-Boosting Tips for Social Media By Lex Daniele While agents should be active on social media platforms, it is equally important to focus on quality content over quantity.
The New Mantra for Agencies By Tony Caldwell Insurance agencies will need to innovate over the next decade to be nimbler and more cost-efficient than ever before.
Lemonade's 'Synthetic Agent' Nonsense By Matteo Carbone Desperate for growth, Lemonade produces another howler: A lender receiving a 16% interest rate is presented as a (synthetic) agent.
Auto Insurance in an Existential Crisis By Stephen Applebaum Alan Demers The 125-year-old, $300 billion U.S. auto insurance industry is caught between runaway inflation and strained consumer wallets.
The Promise of Continuous Underwriting By Bill Deemer Bobby Touran Typically, a risk is underwritten, bound... and forgotten. But new streams of data and automation allow for continuous underwriting.
Convergence and the Insurance Ecosystem By Stephen Applebaum Alan Demers Companies must anticipate the future, innovate beyond their core and transform their capabilities as rapidly as technology allows.