Lessons on Reaching Customers Remotely By Gregory Bailey Tech companies have mastered digital communication because they have always sold products and services to customers remotely.
Are Solutions in Tune With Today's Needs? By Bernhard Klein Wassink Developing products around new customer priorities, and reaching new demographics in need, are key to keeping the industry relevant.
Why CX Must Trump Efficiency By Renaud Million Companies talk about improving customer experience but focus too much on saving money. Customer process automation does both.
4 Connectivity Trends to Watch in 2021 By Dave Acker In a business defined by relationships, connecting well on a virtual basis will be more than a change — it will be a requirement.
Let's Watch Our Language By Paul Carroll How can we reinvent the customer experience when insurance's insular language limits our ability to entertain outside perspectives?
Chatbot, Your Time Is Now! By Ross Campbell Newly enfranchised consumers want to stay empowered, and chatbots have been around for a while, so could this be their moment?
COVID-19 Risk and Buyers' Psychology By Peter Hovard Studies of how the public perceives the pandemic's risks can help insurers understand consumer mindsets and needs.
How to Understand Shopping Behaviors By Jeff Piotrowski Insurance providers are better-positioned than ever to meet consumers in the market exactly when they want to be approached.
The Experience/Efficiency Paradox By Rory Yates Insurers must move from the manufacturing era (efficiency through administrative scale) to the ecosystem era (maximizing the value of a relationship).
Changing Expectations on Mobile Payments By Julie Schieni 41% of millennials with insurance purchased it with their mobile device, and other generations are moving in that direction, too.
Are We Losing Our Negotiating Power? By Taylor Smith John Burge The plaintiff bar has investigated a staggering amount of money to improve its data on claims settlements. Insurance industry lawyers are way behind..
Continuous Improvement Comes to Insurance By Tom Bobrowski Process intelligence tools let operations leaders “see” digital products being built, enabling use of statistical process control techniques.