What Insurers Will Learn About Trust... the Hard Way By Amy Radin Banks lost customers' trust one automated interaction at a time. Insurers are making the same mistakes.
Insurance Struggles With Digital Friction By Emily Smith Cardineau Clunky insurance experiences are now a competitive liability, driving customer churn and employee turnover in equal measure.
Why the Customer Experience Still Fails By Neeraj Malhotra When advisors and agents spend time hunting for information, switching screens, or reentering data, customers feel the friction immediately.
Insurers Need a Unified View of Customers By Jigar Shah Insurers must replace fragmented legacy systems with unified, 360-degree customer views to meet heightened digital expectations and competitive pressures.
February 2026 ITL FOCUS: Customer Experience By Insurance Thought Leadership ITL FOCUS is a monthly initiative featuring topics related to innovation in risk management and insurance.
Customers Are Getting Tetchy. What to Do? By Insurance Thought Leadership Many customers are dissatisfied with how insurers treat them and are increasingly shopping around. It's time to rethink the problem.
The Insurance Functions AI Chatbots Can't Replace By Marharyta Koftielieva AI chatbots streamline routine insurance tasks, but judgment calls, emotional nuance, and complex claims still demand human oversight.
AI Transforms Insurance Claims Operations By Tom Helm AI shifts insurance claims operations from fraud detection to customer service, shedding the industry's tech-laggard reputation.
Are We Losing Our Negotiating Power? By Taylor Smith John Burge The plaintiff bar has investigated a staggering amount of money to improve its data on claims settlements. Insurance industry lawyers are way behind..
Continuous Improvement Comes to Insurance By Tom Bobrowski Process intelligence tools let operations leaders “see” digital products being built, enabling use of statistical process control techniques.
The Experience/Efficiency Paradox By Rory Yates Insurers must move from the manufacturing era (efficiency through administrative scale) to the ecosystem era (maximizing the value of a relationship).
Changing Expectations on Mobile Payments By Julie Schieni 41% of millennials with insurance purchased it with their mobile device, and other generations are moving in that direction, too.