Agent & Broker

"The growth and success of independent agent distribution—not direct marketing—has been the single most important trend over the past decade."

Customer loyalty, and thus retention and profitability, isn’t driven by cheap prices, AI bots, big data or nifty phone apps.

While technology can provide huge benefits, agencies need to invest their time in understanding tools to get the most out of them.

Here’s a look at how the digital-first benefits shopping experience works – and why it works so well.

Distribution partners are focused on two key areas – user experience and ease of doing business – and are looking to work with insurers.

Increasingly, people no longer view insurance as a transaction – instead, they see insurance as a part of their overall financial wellbeing.

Insurers seem stuck in traditional channels rather than expanding channel choice and reach, meeting customers where and when they want.

Here are five of the best practices that insurers can leverage to rebuild trust in voice communications.