Personal Lines

The fundamental question is how insurers can capture the market for financial wellness before competitors in other industries do.

The key shifts and top priorities are centered on the customer, new technology platform investments and new world initiatives.

In a time of industry transition, auto insurers should address more customer desires; breakdown services top the list.

Property/casualty personal lines are under pressure unlike at any other time in history; the industry is responding with a dozen initiatives.

Everything was riding on a contrarian theory: that Lemonade’s newness and uniqueness would make it more trustworthy, not less.

With Thanksgiving just ‘round the corner, here are five things that Team Lemonade is thankful for.

SIC was set up in the 1930s, for an industrial economy. Try looking up the code for a web developer. Just try.

Lemonade has brought simplicity, convenience and affordability where the existing offering is complicated, expensive and inaccessible.