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March 12, 2013

Leap Year: Season 2, Episode 5 – The Very Idea Of Loving Love

Summary:

Life can be pretty hectic in a startup, and mistakes can be made, even if you're doing your best. That's why a useful companion to a startup accelerator for a new business is a startup protector in the form of Tech insurance.

Photo Courtesy of tubefilter

Some covert operations, an exploding flour robot and a majorly non-inspiring pep talk from Glenn Cheeky about his childhood pet pig — and now C3D is back in NY. Jack, Aaron and Bryn are back home for the Techstars competition hosted by the still strangely inspiring Mr. Cheeky. With yet another do or die situation confronting them, the team is stumped by Glenn’s assignment to create a business plan related to the concept of love. Well, they better come up with a plan quick.

Techstars is just what this company needs right now — a startup accelerator. Techstars is one of the most successful startup accelerators and what they do is help out startups by providing the mentoring, tools and funding (sometimes) that these companies need to grow. C3D is a perfect candidate, and the funding and guidance from Techstars could be just what they need to put them over the top.

As we’ve already seen this season and last, life can be pretty hectic in a startup, and mistakes can be made, even if you’re doing your best. That’s why a useful companion to a startup accelerator for a new business is a startup protector in the form of Tech insurance. The C3D team could use this to protect them from software copyright infringement, an underperforming technology upgrade or even a client who’s just unhappy with their work and files a suit. Hopefully C3D uses this opportunity to boost their business without creating any new problems — they have enough already.

What technology startup insurance can’t protect against are horror shows like Jack’s hair back in college. Whatever look he was going for, it’s not happening. Oh, those crazy college days. But, just when we find out how Aaron and Lisa initially found love, the working relationship between Aaron and Bryn gets a lot closer than we anticipated. How’s he going to wiggle his way out of this one? And how will the team come up with a concept that can win the Techstars competition and help accelerate their business?

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About the Author

Hunter Hoffmann is head of U.S. communications at Hiscox and is responsible for media relations, social media, internal communications and executive messaging. He joined Hiscox in August 2010 and has a B.A. from Trinity College (CT) and an M.B.A. from Cornell University.

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