Jaimie Pickles

The consequences of not paying attention and not doing the right thing by consumers with regard to their privacy can be devastating,

Online shopping has actually risen during the pandemic, and customers are more responsive to inquiries.

Buyers and sellers all gain by being able to transact leads using a single, trusted currency; it creates valuable consumer experiences.

Marketers have been able to see moments on a customer's digital buying journey. The key is to connect those moments and see the whole process.

Bad actors cause significant problems for lead buyers, but industry-wide use of technology can tackle the issue.

It is difficult in many cases—if not impossible—to ensure that the consumer gave the appropriate consent to be contacted.

It is time to initiate actions that will expose and minimize the impact of bad actors in the insurance lead-generation space.