Bastin Gerald

Bastin Gerald, founder and CEO of Profit.co, has a track record of taking initiatives and turning them into market-leading products.

Most Recent

10 Ways Insurers Should Lean on OKRs

Bastin Gerald

Objectives and key results (OKRs), a tool developed by legendary Intel CEO Andy Grove, can guide insurers through digitization.

Six Things

What the NFL Draft Can Teach Us

By Paul Carroll

The instant grades, based on completely inadequate data, illustrate the dangers of false precision that show up in lots of projections about insurance.

Harnessing Industry Knowledge to Protect the World . . . Again

Just as Underwriters Laboratory was set up to make electricity safe for the world, insurers have a huge opportunity (and responsibility) with climate change. 

How to Tackle the Long-Term-Care Crisis

While 70% of retirement-age Americans will need continuing care at some point, merely 14% are very confident they’ll be able to afford it.

Is 2024 the Year of Digital Health?

The widespread adoption of telehealth, catalyzed by the pandemic, reshaped the way medical services are delivered across the U.S.

Insurance: An Industry Embracing AI

A broad survey found that 77% of senior executives said they are in some stage of adopting AI, up 16 percentage points from a year ago.

Carriers Must Lead on Cyber Solutions

The top three bad cybersecurity practices are all common among insurance agencies. Carriers can help, for just $1 per agency per year.

How to Build a Solid Cybersecurity Program

While having insurance is crucial, it won't prevent reputational damage, the exposure of sensitive customer data or the loss of trust.

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Revolutionizing Customer Engagement: The Impact of Omnichannel Experiences in the Insurance Industry

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Ignore the Doom and Gloom: Insurtech is Thriving

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Why CX Still Suffers in Insurance...and How to Improve It!