The Forrester Wave™: Insurance Agency Management Systems, Q4 2025

The 10 Providers That Matter Most And How They Stack Up

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Digital insurance agency platforms are the cornerstone of the insurance ecosystem. With digital first consumers demanding seamless experiences, agencies and carriers need technology that delivers speed, insight, and engagement. Zywave received the highest rank of all vendors in the strategy category, and maximum possible scores in the innovation, vision, and roadmap criteria in this report. 

The report provides a comprehensive evaluation of insurance technology platforms, analyzing current offering and strategy. See how Forrester evaluated 10 top platforms, and why Zywave earned the highest score in the strategy category and the highest possible scores in the criteria of vision and innovation. 

The Forrester Wave™ report noted:

  • "Zywave’s vision is to facilitate the growth of insurance distributors by becoming an integrated, open API software suite powered by agentic AI".
  • “Its impressive roadmap and innovation aim to bolster quoting and carrier connectivity as well as use AI-powered agents to automate workflows.”
  • “Zywave’s SaaS platform offers agencies a robust marketing toolkit, quoting and proposal tools, and product analysis and comparison for personal, commercial, and benefit lines — aided by a highly intuitive UI and extensible platform architecture.” 
Graph showing Zywave vs other competitors

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Sponsored by ITL Partner: Zywave


ITL Partner: Zywave

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ITL Partner: Zywave

Zywave delivers AI-powered growth engines for the insurance industry, enabling carriers, MGAs, agencies, and brokers to grow profitably, strengthen risk assessment, enhance client relationships, and streamline operations. Its intelligent, AI-driven platform acts as a performance multiplier for more than 160,000 insurance professionals worldwide, across all major segments. By combining automation, data insights, and best practices, Zywave helps organizations stay competitive and efficient in today’s fast-changing risk environment—empowering them to adapt quickly, scale effectively, and achieve sustainable growth.

For more information, visit zywave.com.

Additional Resources

Zywave recognized as a Leader in The Forrester Wave™: Insurance Agency Management Systems, Q4 2025 

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