Expanding Channels for Insurance: A Spectrum from Traditional to Affinity and Embedded

Read the latest report from Majesco to understand the opportunities of creating a diversified distribution ecosystem that expands the footprint of offerings and reaches new markets.

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The insurance purchase process can be complicated and difficult, but many insurers are taking a multi-channel strategy that makes it easier for customers. As organizations work to meet customers where and when they want to purchase, insurers must look at embedded insurance to gain a competitive advantage.

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Sponsored by ITL Partner: Majesco


ITL Partner: Majesco

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ITL Partner: Majesco

Majesco isn’t just riding the AI wave — we’re leading it across the P&C, L&AH, and Pension & Retirement markets. Born in the cloud and built with an AI-native vision, we’ve reimagined the insurance and pension core as an intelligent platform that enables insurers and retirement providers to move faster, see farther, and operate smarter. As leaders in intelligent SaaS, we embed AI and Agentic AI across our portfolio of core, underwriting, loss control, distribution, digital, and pension & retirement administration solutions — empowering customers with real-time insights, optimized operations, and measurable business outcomes.


Everything we build is designed to strip away complexity so our clients can focus on what matters most: delivering exceptional products, experiences, and long-term financial security for policyholders and plan participants. In a world of constant change, our native-cloud SaaS platform gives insurers, MGAs, and pension & retirement providers the agility to adapt to evolving risk, regulation, and market expectations, modernize operating models, and accelerate innovation at scale. With 1,400+ implementations and more than 375 customers worldwide, Majesco is the AI-native solution trusted to power the future of insurance and pension & retirement. Break free from the past and build what’s next at www.majesco.com


Additional Resources

The Second Half of Agentic AI

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The Insurance Alignment Gap: Where Insurer Priorities and Customer Protection Needs Converge…and Diverge

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Operational Value and Impact of GenAI and Agentic AI

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Reimagining Insurance for a More Resilient Future

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State of Core Solutions Transition: Which Tech Priorities Are Being Carried Out?

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