Brokers & Agents
Specialization: What’s Next for Agents
Many brokers take a generalized approach to their business. In a competitive field, the thinking goes, it’s best to be able to cover as many industries as possible. However, this line of thinking may be doing more harm than good, as specializing can in fact greatly improve business as a broker. Specializing within one industry […]
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Health Insurance for Self-Employed People
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10 (Lame) Excuses for Not Marketing
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While agencies have survived without a strong mark...
