Steven Cain, Author at Insurance Thought Leadership



Steven Cain

Steven Cain

Steve Cain is a principal and national sales leader for LTCI Partners, one of the nation’s largest long-term care insurance retail and wholesale brokerage enterprises. In that capacity, Cain is responsible for increasing the firm’s sales revenue – from the development of existing client relationships to acquisition of new institutional and group accounts.

Cain brings more than 16 years of experience in the insurance brokerage market, most recently as senior vice president and national sales leader for long-term care at Marsh Private Client Services, a division of Marsh USA. Cain helped build Marsh into a leading wholesale and retail distributor of LTC Insurance, working with banks, independent broker-dealers, wirehouses and employee/executive benefit brokers.

Prior to joining Marsh, Cain worked at LifeCare Assurance, a third-party administrator that specializes within the LTC Insurance industry. While at LifeCare, he was on a team that introduced several LTC Insurance products (Allianz Life, Fortis, Lincoln Benefit Life, MassMutual, etc.) products into the brokerage distribution channel. With experience that ranges from the home office to retail sales, to the brokerage market, Cain has gained valuable insight on all aspects of the industry, from sales and marketing, underwriting, policy administration and claims.
Cain is passionate about enhancing the awareness of LTC Insurance Planning – he’s been quoted recently in the USA Today and the Wall Street Journal. He’s also written numerous articles in such publications as Financial Planning Magazine, InvestmentNews and National Underwriter.

Cain is a certified continuing education instructor for insurance, accounting and human resources professionals, and he regularly addresses industry groups such as state bar associations, the American Association for Long-Term Care Insurance (AALTCI), the Association for Advanced Life Underwriting (AALU), the Society of Actuaries (SOA), the National Association of Health Underwriters (NAHU), the Million Dollar Round Table (MDRT), the Financial Planning Association (FPA) and the National Association of Insurance and Financial Advisors (NAIFA).

Cain is a graduate of the University of California at Santa Barbara. He had a brief career in professional baseball, pitching in the farm systems of three professional teams.

Recent Articles by Steven Cain

Time for a ‘Nudge’ on Long-Term Care

For years, the go-to approach with clients for discussing long-term care insurance (LTCi) solutions has been from an educational perspective. The idea was that if we could just get a prospective customer to lower his guard long enough to understand the strong statistical rationale or risk in favor of LTCi, the decision would become clear […]

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