May 10, 2011

This letter was respectfully submitted to then First Lady Hillary Rodham Clinton by Dennis Kelly in 1992, but it is more relevant today.
The promise of reforming our national healthcare system has created a forum for ideas on how to tackle this monumental issue. Some proposals, such as Managed Competition (Exchanges), represent viable approaches to reform; yet, their programs create certain "winners" and "losers" within the healthcare system. With so many varied interests at stake, it is nearly impossible to completely satisfy everyone. Our goal should be to establish a system that is considered fair to all concerned.
As a nationally-ranked professional in the insurance industry, Dennis Kelly and Incenta, LLC has developed an employee benefit program which we believe is fair — a view shared by an increasing number of corporations that are implementing our program in their own attempts to reform employee healthcare benefits that had gotten out of control.
The program is based on ideas that provide for more of the deserving people to "win" and it brings into line those who haven't been playing fairly.
In this report I have highlighted some of these ideas in the form of three major goals; the current problems surrounding each one; and, proposals for reform that could help consumers save money on their annual health insurance costs while providing better protection against serious illness, free up money that could be placed within the tax system and used to subsidize indigent healthcare, alleviate the financial tug-of-war between healthcare providers and insurance companies, and hold insurance companies more accountable to serving consumers fairly and responsibly.
Please consider these points for improving our national healthcare system.


Dave Dias
David Axene
Jeff Pettegrew
Jennifer Weathersbee
Mark Webb